Demo Days Festival delivers more vehicle demos, test drives, and test rides per day than any traditional show in North America. Eight markets. Non-union outdoor venues. Attendees who bought a ticket, cleared their weekend, and showed up ready to ride, drive and decide.
The Numbers That Matter
1M+ demos delivered | 600K+ attendees | 3+ hrs avg dwell time | 3B+ media impressions | 8 markets | #1 per-day demo throughput in North America
DEMO DAYS FESTIVAL
Why Brands Move Budget Here
Auto shows charge six figures for a static display where people sit in parked cars. We charge a fraction for an outdoor festival where people actually drive your vehicles and stay for three hours.
Our attendees bought a ticket, cleared their weekend, and came to decide. That's why brands come back.
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Built for Every Category
Auto OEMs: Put buyers behind the wheel on purpose-built test drive courses and the Terrain Park off-road demo track. Every powertrain. Every shopper type. One weekend with more qualified demo traffic than a month of dealership walk-ins.
Motorcycle Manufacturers: Real street test rides, 6-8 minutes per rider. Gas and electric. Plus the Motorcycle Trials Course (at select events) for riders without a license, opening your brand to a first-time audience.
E-Bike, E-Scooter + Micromobility Brands: Dedicated demo courses with booth-to-track placement. Over 100,000 e-bike, e-scooter demos delivered in 2025. The largest single-event micromobility test ride volume in North America.
Powersports + UTV Brands: The Adventure Track puts your product on dirt in front of buyers actively shopping the category. High-energy demos that convert for dirt bikes, side by sides, UTVs and ATVs.
Solar, Energy + Charging Companies: 1 in 5 Demo Days attendees comes specifically for the Solar + Energy Zone. Direct access to homeowners actively comparing quotes and products.
Aftermarket + Accessories: The Showoff and Outdoor Rec Zones puts your brand in front of builders, modders, and buyers who are already spending. One of the most purchase-intent audience in the aftermarket space.
Consumer Tech + Robotics Brands: The Robotics Showcase and Aerial Mobility display bring curious, engaged crowds ready to interact, not just observe. Ideal for hands-on product demos outside the auto category.
Food, Lifestyle + Festival Brands: 600,000+ attendees. 3+ hours average on-site. A captive, high-dwell audience built for sampling, activation, and brand awareness.